The Rolex GMT-Master, particularly the reference 16700 in its iconic "Coke" bezel configuration (red and black), holds a special place in the hearts of watch enthusiasts. This article delves into the allure of the Rolex GMT-Master 16700 Coke, exploring its history, design features, market value, and what sets it apart from its successors and similar models like the Rolex GMT-Master II 16710. We'll also touch upon the current market landscape, focusing on factors influencing the price of this highly sought-after timepiece and where to potentially find one for sale. Finally, we'll compare it to its close relative, the Pepsi bezel variant.
A Deep Dive into the 16700 "Coke"
The Rolex GMT-Master 16700, nicknamed "Coke" due to its distinctive red and black bezel insert, represents a significant chapter in Rolex's history. Produced from 1988 to 1999, this reference bridges the gap between the earlier, more utilitarian GMT-Masters and the later, more technologically advanced GMT-Master IIs. It boasts a refined aesthetic and robust construction that continues to captivate collectors today.
The 40mm stainless steel case, synonymous with Rolex's quality and durability, houses the reliable and accurate Caliber 3085 movement. This automatic movement, known for its dependability and relatively easy maintenance, offers a 48-hour power reserve. The iconic Oyster bracelet, a hallmark of Rolex design, provides comfortable wear and secure fastening. The bidirectional rotating bezel allows for easy tracking of a second time zone, a crucial feature for pilots and travelers, which was the original intended purpose of the watch.
The "Coke" bezel itself, with its vibrant red and black segments, is instantly recognizable and a key element of the watch's appeal. The contrast between the colors is striking and visually pleasing, making it a standout piece in any collection. This specific color combination, reminiscent of the classic Coca-Cola logo, is what has solidified its nickname and enduring popularity among collectors. The faded or slightly discolored bezels on examples seen today add to their character and often increase their desirability among certain collectors. Finding a pristine example with a perfect bezel is increasingly rare and commands a higher price.
The 16700 vs. the 16710: A Tale of Two GMT-Masters
While the 16700 "Coke" shares similarities with its successor, the Rolex GMT-Master II 16710 "Coke," several key differences set them apart. The most noticeable is the quickset date feature introduced in the 16710, absent in the 16700. This seemingly minor detail significantly impacts usability. The 16710 also features a slightly updated movement, the Caliber 3185, which offers improved performance and reliability. However, the 16700 retains a certain charm and simplicity that many find appealing. Its cleaner dial, often considered more elegant by some, and the slightly smaller crown contribute to its distinctive character. The subtle differences in the case and bracelet design further differentiate the two models, making the 16700 a unique and desirable piece in its own right.
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